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The Wharf: Business News
22nd September 2011
Social networking sites offer a free resource to boost your business but there are still companies not making the most of sites such as Twitter, Facebook and Linkedin.
Marketing and branding creative director Kofi Oppong of London-based Digital Marketing Agency "Creative Web Solutions" specialises in training people how to maximise the potential of these platforms...
Category Archive for: ‘SEO’
SEO Copywriting: Content That Attracts Links
In reality, when it comes to marketing websites, there are several missions that the SEO author must focus upon. marketing and achieving sales for the client, without being ‘tacky’ or ‘blatant’ make sure that the users are navigated around the site in a pragmatic way, that leads to a sale, but is also interesting for the user primarily focus upon …
Free Website Design SEO Guide
Top 9 SEO Mistakes Made by Designers and Developers 1. Splash Page I’ve seen this mistake many times where people put up just a big banner image and a link “Click here to enter” on their homepage. The worst case — the “enter” link is embedded in the Flash object, which makes it impossible for the spiders to follow the …
SEO: How To Craft Internal and External Links For Conversion and Click-Through
On-page internal linking to benefit SEO will occasionally deal heavy damage to the conversion funnel. If sites wish to thrive in the future, on-page linking strategies needs to be planned holistically and framed with an understanding that SEO is just one aspect that needs to be considered. If you took inventory of all your site links, internal or externally bound, …
Top 10 Ways To Increase Your PageRank
Page Rank Advice NUMBER 1 Use lots of meta keyword tags. Use it WITH Commas. Make sure you don’t repeat the same word more than 3 times in a row. Google only indexes the first 101K of the document – so don’t use TOO many. Page Rank Advice NUMBER 2 Make sure you include at least one link to Google. …
Enhance Your Google Local Listings
If you want to make the most of Google local search results, you need to understand how to create killer listings in Google Local. Why? As the screenshot below illustrates, Google Local can and often will dominate what’s seen above the fold? With real estate like that, you can gather large amounts of traffic if you can list prominently for …
Creating a Business Website Part 4 – Get Clicks!
One day you will have a business website up and running that you’re proud of and you know is an asset to your business. But, how are you going to drive people to it? There are two ways to get traffic to your website: promote it (which we’ll cover later) or get it to show up in search engines, such …
Localizing Your Website: Why it Pays to Target Countries
In a struggling economy, it seems obvious that the best course of action for any business that wants to expand, or indeed survive, is to look at markets outside of their local website area. Not only does export open up your product to a larger number of consumers, but it also protects you from the whim of a single currency’s …
The Beginner’s Guide To SEO
Today, I am proud to announce the new and improved Beginner’s Guide to SEO. This free tutorial covers everything you need to know to get started improving your search engine rankings in the major search engines. Put simply, this is the resource I would have kicked a fool in order to get my hands on when I was first diving …
